Checklist template

Concession menu board and combo promotion for movie theaters

A ready-to-use checklist with 115 items in 6 sections, covering Menu boards, Combos, Promotional items, Displays, Pricing, Condition. Use it as-is in Bindy, or adapt it to your own standards in minutes.

  • 6 Sections
  • 115 Items
  • 95 Yes / No checks
  • 7 Scored ratings
  • 130 Points

Use this template How audits work

1. Menu boards 19 items

  1. The content version shown on the screens matches the version in the latest marketing bulletin Yes / No 1 pt
  2. No screen shows an error message, a media player desktop or a frozen image Yes / No 1 pt
  3. Screens appear in the left-to-right order shown in the layout guide Yes / No 1 pt
  4. Popcorn sizes are listed from small to large under the same names printed on the bags and tubs Yes / No 1 pt
  5. Fountain drink sizes on the board match the cup sizes stacked at the stand Yes / No 1 pt
  6. Items not sold at this theater are hidden from the board Yes / No 1 pt
  7. Sold-out items carry the approved sold-out tag, with no handwritten notes Yes / No 1 pt
  8. Calorie counts appear beside menu items where required by local regulation Yes / No 1 pt
  9. A notice tells guests where to ask for allergen information Yes / No 1 pt
  10. No part of the board is hidden from the queue by heat lamps, fountain towers or popcorn machines Yes / No 1 pt
  11. Prices stay on screen long enough to be read between animated promotions Yes / No 1 pt
  12. Backlit printed panels, where used, carry the current print with every lamp working Yes / No 1 pt
  13. Beer, wine and cocktails are shown only at stands licensed to serve them Yes / No 1 pt
  14. Gluten-free or vegan items, where sold, carry the company icon on the board Yes / No 1 pt
  15. The menu on the self-order kiosks lists the same items as the overhead board Yes / No 1 pt
  16. The mobile order pickup point is identified by a sign visible from the lobby entrance Yes / No 1 pt
  17. Menu board screens at the stand Number
  18. Screens dark or showing the wrong content Number
  19. Readability of the menu board from the queue Rating
    • Read easily from the queue entrance 5 pts
    • Read only from the counter 3 pts
    • Hard to read at the counter 1 pt

2. Combos 18 items

  1. Each combo on the board shows what it contains next to its price Yes / No 1 pt
  2. The flagship combo named in the layout guide is in the featured position on the board Yes / No 1 pt
  3. The kids' combo is pictured with its tray, drink and snack Yes / No 1 pt
  4. Combo pictures show the sizes actually sold in the combo Yes / No 1 pt
  5. Cups and tubs in combo pictures carry the current brand design Yes / No 1 pt
  6. A sample combo built from display tubs and cups stands on the counter Yes / No 1 pt
  7. The counter sample contains the same items as the combo it promotes Yes / No 1 pt
  8. A size upgrade prompt is displayed at each register Yes / No 1 pt
  9. Register toppers or counter mats promote this month's featured combo Yes / No 1 pt
  10. Employees at the stand wear the campaign button or badge when the campaign kit includes one Yes / No 1 pt
  11. The refill offer for large popcorn and large drinks is stated on the board Yes / No 1 pt
  12. The loyalty member combo offer is shown on the board or at the register Yes / No 1 pt
  13. A film tie-in combo is displayed while its film is on screen at this theater Yes / No 1 pt
  14. Tie-in combos for films no longer playing have been removed from the board Yes / No 1 pt
  15. Combos appear on the first screen of the self-order kiosk Yes / No 1 pt
  16. A candy add-on is offered with combos on the board or the kiosk Yes / No 1 pt
  17. Combos displayed on the menu board Number
  18. Visibility of combos to a guest in the queue Rating
    • Featured in the center and at the registers 5 pts
    • On the board only 3 pts
    • Hard to find 1 pt

3. Promotional items 20 items

  1. Each collectible tub and cup on display shows its price and what fill is included (popcorn or drink) Yes / No 1 pt
  2. The display sample of each collectible is clean and undamaged Yes / No 1 pt
  3. Collectible samples are kept in a case or out of guests' reach Yes / No 1 pt
  4. A purchase limit per guest is posted where marketing has set one Yes / No 1 pt
  5. Collectibles for upcoming films are kept off display until their release date Yes / No 1 pt
  6. A sold-out collectible has its display removed or carries the approved sold-out sign Yes / No 1 pt
  7. Limited-time items (seasonal popcorn flavors, frozen drink flavors) are signed with the campaign point-of-purchase kit Yes / No 1 pt
  8. The campaign kit was checked against its contents list on arrival Yes / No 1 pt
  9. Missing or damaged kit pieces were reported to marketing within the period set by company policy Yes / No 1 pt
  10. Material from the previous campaign has been removed from the counter, the queue, the doors and the kiosks Yes / No 1 pt
  11. Studio partner material is placed where the campaign directive shows it Yes / No 1 pt
  12. The loyalty sign-up code at the registers opens the sign-up page when scanned Yes / No 1 pt
  13. The gift card rack at the stand is filled with no empty hooks Yes / No 1 pt
  14. The discount-day concession offer is signed only on the day it applies Yes / No 1 pt
  15. A concession offer slide runs in the pre-show on the auditorium screens Yes / No 1 pt
  16. Name of the current concession campaign Short text
  17. Start date of the current campaign Date
  18. End date of the current campaign Date
  19. Collectible units on hand for the current release Number
  20. Execution of the current campaign Rating
    • Complete and in place on the start date 5 pts
    • In place with pieces missing 3 pts
    • Not set or still showing the previous campaign 1 pt

4. Displays 18 items

  1. The candy case is set to the current planogram Yes / No 1 pt
  2. New candy items from the latest planogram update are in the case Yes / No 1 pt
  3. The candy case lights are on Yes / No 1 pt
  4. The best-selling candy named in the planogram sits at eye level Yes / No 1 pt
  5. Popcorn in the warmer is kept above the fill line while the stand is open Yes / No 1 pt
  6. The size display on the counter holds one container of each size sold, with no discontinued size Yes / No 1 pt
  7. Bottled drinks in the cooler are faced forward and filled to the planogram Yes / No 1 pt
  8. The cooler header carries the current brand graphics Yes / No 1 pt
  9. The pretzel warmer, hot dog roller and nacho display hold product and are lit Yes / No 1 pt
  10. Frozen drink machines have lit fronts with a flavor label on each barrel Yes / No 1 pt
  11. Impulse candy or snacks are displayed within reach of each register Yes / No 1 pt
  12. Merchandisers along the queue line are stocked Yes / No 1 pt
  13. Flavor labels are in place on every valve of the self-serve fountain Yes / No 1 pt
  14. The seasoning and butter station is labeled and stocked Yes / No 1 pt
  15. No shipping cartons or cleaning supplies can be seen from the guest side of the counter Yes / No 1 pt
  16. No handwritten sign is displayed anywhere at the stand Yes / No 1 pt
  17. Empty candy facings counted Number
  18. Fullness of concession displays Rating
    • Full and faced 5 pts
    • Some gaps 3 pts
    • Many gaps or empty displays 1 pt

5. Pricing 20 items

  1. The board price of 5 sampled items matches the price rung at the register Yes / No 1 pt
  2. The kiosk price of one sampled item matches the board Yes / No 1 pt
  3. The mobile app price of one sampled item matches the board Yes / No 1 pt
  4. Every candy item has a price tag or shelf strip Yes / No 1 pt
  5. Bottled drink prices are shown on the cooler Yes / No 1 pt
  6. The price of each of two combos checked is lower than the total of its items bought separately Yes / No 1 pt
  7. Any savings claim on a combo matches the difference calculated from the board prices Yes / No 1 pt
  8. The board states whether prices include tax, where required by local regulation Yes / No 1 pt
  9. Prices for popcorn and drinks step up from each size to the next with no larger size priced below a smaller one Yes / No 1 pt
  10. The loyalty member discount applied correctly on a test transaction Yes / No 1 pt
  11. Discount-day prices are scheduled in the system to end on their own Yes / No 1 pt
  12. Changes from the last price update appear on every board, tag and kiosk Yes / No 1 pt
  13. Price tags share one format and typeface across the stand Yes / No 1 pt
  14. Prices for add-ons (cheese cup, extra seasoning) are listed Yes / No 1 pt
  15. The refill price is listed where refills are charged Yes / No 1 pt
  16. Beer, wine and cocktail prices are listed where they are served Yes / No 1 pt
  17. Items price-checked during the visit Number
  18. Price mismatches found Number
  19. Date of the last price update applied at this theater Date
  20. Price accuracy between the board, the tags and the register Rating
    • No mismatch 5 pts
    • One mismatch 3 pts
    • Two or more mismatches 1 pt

6. Condition 20 items

  1. Menu board screens are free of dead pixels, lines and burned-in images Yes / No 1 pt
  2. No cable hangs in view below or beside the screens Yes / No 1 pt
  3. Backlit panels are free of yellowing and dark patches Yes / No 1 pt
  4. Candy case glass is clean and free of cracks and deep scratches Yes / No 1 pt
  5. Counter wraps and front graphics are not peeling or lifting Yes / No 1 pt
  6. Acrylic sign holders are clear, not cracked or yellowed Yes / No 1 pt
  7. Snap frames at the stand close fully on all four sides Yes / No 1 pt
  8. Floor decals and queue graphics lie flat and are not worn through Yes / No 1 pt
  9. Stanchion sign toppers along the queue hold current inserts Yes / No 1 pt
  10. Display tubs, cups and imitation popcorn are free of dust and fading Yes / No 1 pt
  11. Cooler door graphics are intact and the glass is clean Yes / No 1 pt
  12. Printed signs are not faded, curled or torn Yes / No 1 pt
  13. Every letter of the illuminated concession sign is lit Yes / No 1 pt
  14. Kiosk screens respond to touch and are free of smears Yes / No 1 pt
  15. Signs from ended campaigns have been discarded, not kept in the stock room Yes / No 1 pt
  16. A service ticket is open for every screen or light that is out Yes / No 1 pt
  17. Condition of signage and display fixtures Rating
    • Like new 5 pts
    • Minor wear 3 pts
    • Damaged or faded 1 pt
  18. Name of the manager on duty Short text
  19. Overall rating of concession merchandising Rating
    • Excellent 5 pts
    • Good 4 pts
    • Fair 3 pts
    • Poor 1 pt
  20. Comments and corrective actions Comments

About this template

This checklist is part of the Bindy template library. Yes / No checks score 1 point when met; ratings score the points shown for each option. The overall score is the percentage of points earned, with N/A answers excluded. In Bindy you can add photos, assign corrective actions, require sign-off and compare results across sites.

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